We are pleased to invite you to our international company The Stick Company (English brand - IMStick) for the position of PR Manager. The company develops, manufactures and distributes universal magnetic accessories for smartphones and tablets. We are looking for a manager who is skilled in working with media, influencers, and new communication channels. Conversational English at a work proficiency level is required. Experience in the US and UK markets is a plus. Your responsibilities will include working on a project to promote the main idea of a PR campaign to bring a new product to market.
Key Performance Indicators (KPIs) for the role will include:
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Increasing brand recognition and positive brand perception;
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Growth in media coverage and social media mentions.
Responsibilities:
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Manage key PR channels and enhance their effectiveness: media relations, influencer collaborations, press releases. Effectiveness means increasing positive media mentions and social engagement while reducing costs or zero costs;
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Develop and implement a comprehensive PR strategy for the project, as well as a creative communication plan; This involves creating compelling narratives that align with the brand's goals and values;
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Work with influencers and media outlets; This includes building and maintaining relationships with key influencers and journalists to ensure consistent and positive coverage;
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Coordinate the work of contractors; Ensure all external partners are aligned with the company's PR goals and strategies;
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Collaborate with other company departments (marketing, sales, development, etc.)
Requirements:
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English language proficiency at the upper-intermediate level;
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At least 3 years of proven experience in PR, preferably in a corporate or agency setting;
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Demonstrated success in managing PR campaigns and media relations is essential;
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Experience working with influencers and media. Proven ability to leverage these relationships for brand benefit;
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Higher education in public relations, communications, or related fields;
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Project and team management skills. Ability to lead and coordinate efforts across multiple teams and stakeholders;
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Reputation management skills are a plus.
Working conditions:
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Remote work, the ability to combine several projects;
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Availability of an office if necessary (Akademicheskaya metro station);
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Corporate yoga in the office of the company;
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Valuable experience in the development of a new unique brand in the International market, which has no direct analogues.
