Digital Marketing Specialist / Специалист отдела цифрового маркетинга OMODA & JAECOO

Мы развиваем нашу команду цифрового маркетинга OMODA & JAECOO. Приглашаем вас на вакансию Digital Marketing Specialist (Специалист отдела цифрового маркетинга).

Responsibilities

• Develop and implement media plans to achieve KPI targets
• Plan and execute Digital & Offline advertising campaigns (under manager supervision)
• Monitor campaign performance, analyze data and optimize approaches for further campaign development
• Development of recommendations for the team and the agency to improve the performance of advertising channels based on the data obtained
• Coordinate document flow with internal teams and external vendors to ensure timely and accurate campaign execution and marketing tools functioning
• Search for new advertising promotion channels within the set goals
• Participation in the launch of special brand projects
• Prepare weekly reports and presentations on campaign results, insights, and recommendations for team and HQ.

Requirements

• Excellent knowledge of advertising metrics (Digital & Offline) with focus on Digital
• Ability to create and execute media plans based on business targets and target audience analysis
• Proficiency in managing digital advertising campaigns in SEM
• Experience working with the promotion of a web resource in SEO, knowledge of the basic concepts of organic promotion
• Strong analytical skills to interpret data and provide actionable insights for campaign improvement
• Excellent verbal and written communication skills for presentations and internal team collaboration
• Ability to manage multiple projects simultaneously, adapt quickly and prioritize tasks effectively
• Capable of working collaboratively with cross-functional teams and external partners
• Comfortable in a fast-paced environment with evolving priorities and deadlines
• Ensure accuracy in campaign setup, reporting, budget tracking and document flow
• English proficiency at least at an Intermediate level
• 1-2 years of experience in media management & marketing communications, media planning, or related fields (entry-level roles can be considered)
• Familiarity with digital analytics tools to track and report campaign performance
• Knowledge of call-tracking and email marketing platforms is a plus
• Good knowledge of Excel functions
• Understanding of market research methodologies and audience segmentation
• Ability to thrive in a dynamic and collaborative work environment

Conditions:

• Work in a company that is a division of a large international automobile concern (100% foreign capital);

• Work in a steadily developing company with ambitious plans;

• Work in a close-knit, professional team;

• Total income including salary and bonuses linked to the performance of corporate and individual indicators;

• Voluntary health insurance policy with extended coverage; payment for corporate communications;

• Compliance with the Labor Code of the Russian Federation;

• Discounts on the company's products;

• Location in the business center 5 minutes from the metro Voykovskaya.

The format of work in our company is in the office (offline), but after the successful probation we offer the 3/2 hybrid format.