Social Media Operations Specialist

Core Responsibilities:

Content planning and publishing：

• Carry out local production including shooting and editing according to the headquarters content planning strategy;

• Plan and produce social media content (pictures, videos, live broadcasts, etc.) according to local culture, hot topics and user preferences;

• Manage the daily operations of social media platforms: uploading videos, maintaining account information, etc.

User interaction and growth:

• Monitor the comment area and private messages, respond to user inquiries in a timely manner, and maintain the brand image.

• Carry out headquarters activities and localized activities (such as topic challenges, lucky draws) to increase fan growth and engagement.

Data analysis and optimization:

• Weekly report: statistics and analysis of social media data (such as the number of new fans, number of plays, interaction rate, conversion rate), adjust strategies to improve results.

• Monthly report: analysis of social media data, and account content scheduling.

Requirements:

• Education: College degree or above in marketing, media, journalism and communication;

• Language Skills: Fluent English (mandatory), Chinese is a plus;

• More than 2 years of social media operation experience;

• Familiar with the algorithms and advertising placement of mainstream social platforms;

• Proficient in design tools (Canva, Photoshop) or video editing software.

• Able to use EXCEL, Google Analytics, and other tools.

We offer:

• Employment in full compliance with the Russian Labor Code.
• Medical insurance after probation period.
• Work schedule: Monday-Friday, 9:00-18:00 (office work).
• Salary will be discussed with successful candidate.
• Office is 5-7 minutes from the metro station Savelovskaya.