Responsibilities of this Role
1. Be the brains behind our brands on social media, designing the strategy and logic for daily content output, product launch campaigns and other brand initiatives.
2. Ensure a regular flow of creative, on-brand and business-driven content.
3. Create and edit short-form videos (15-60 seconds) for platforms such as TikTok, Instagram Reels, and YouTube Shorts.
4. Collaborate with the marketing team to generate ideas and develop a content strategy that increases engagement and brand awareness.
5. Stay up-to-date with the latest social media trends and incorporate them into content creation.
6. Manage the end-to-end production process, including conceptualization, filming, and editing.
7. Ensure all content is on-brand and consistent in terms of style, quality, and tone of voice.
8. Provide clear breakdowns in the form of reports on monthly performance and/or campaign performance on key metrics.
9. Adapt content to suit different social media platforms and audiences.
10. Work within deadlines to deliver content in a timely manner
11. Manage and maintain content calendars and editorial processes.
12. Thrive in a fast-paced, collaborative environment with a high-volume workload often requiring short turnaround times.
Requirement
This person will be responsible for producing short-form videos to build our social media presence.
Must Have: A portfolio showcasing your previous work
Preferred content style: Unboxing, Comparison, Product review, Product use case scenario content.
Proven experience in creating short-form video content for social media platforms.
A love for, and depth of experience with, social media platforms, such as TikTok, Instagram, Meta, X, LinkedIn, YouTube.
Strong video editing skills with proficiency in editing software (e.g., Adobe Premiere Pro, Final Cut Pro, or similar).
A good eye for visual composition and storytelling.
Ability to produce content quickly without sacrificing quality.
Knowledge of current social media trends and best practices.
Excellent communication and collaboration skills.
Self-motivated and able to work independently.
